Purpose of music videos

Purpose of music videos
Michael Jackson- Thriller




Describe the star image or brand constructed for the artist. Include relevant info about the artist and their genre.
  • He is very creative as it is something very different to what other artists have done. 
  • He is unusual to other artists 
  • He enjoys creating media that will serve as entertainment


How does this video engage and entertain their audience?
  • It tells a full story in the video- it is like a short film
  • A good dance is included 
  • The strong use of makeup and wardrobe- everyone turns into zombies.


Does it explore big ideas and comment on society?
  • Explores beliefs  by society that monsters come out at night as during the day he is a normal human but then turns into a zombie.


Who is its core audience and how does it target them?
  • Anyone that likes the Gothic genre as it shows many conventions from this such as it being set late at night and monsters included.



What elements of this video would encourage an audience to share or like it?

  • How it is unusual to normal music videos through the use of it being like a full story
  • The dance that is included.


Comments

Post a Comment

Popular posts from this blog

Jungle Book - End of year question

Explain how changes in production and/or distribution methods have affected the film industry. Refer to Disney’s 1967 and 2016 versions of The Jungle Book to support your answer. In your answer you must consider how historical and economic contexts influence the production and/or distribution of mainstream films. Changes in production and distribution methods have affected the film industry in many ways which have allowed it to develop over the years. Historical and economic contexts have had a big influence on production and distribution as advancements in technology have effected the methods of production and distribution. For example, the film industry has advanced from physical distribution of DVDs and film strips to digital distribution of being able to stream content. Disney is part of the 'Big 5' film companies which means that it has a big budget to use for the production and distribution of films and this allows the company to have access to the newest technologies s
Read more

Radio 1- End of year question

Explain how popular music radio programmes target, reach and maintain a variety of audiences. Refer to The BBC Radio One Breakfast Show to support your answer. [15] It is increasingly harder for popular music radio programmes to target, reach and maintain a variety of audiences due to changes in audience wants and needs. A RAJAR survey for the first quarter of 2020 showed that the 3 most popular commercial radio stations suffered a decrease in listeners which may be due to new digital streaming services which are strong competitors to radio stations. Commercial stations such as Smooth, Heart and Capital (owned by Global) will be affected by not being able to maintain an audience as they need high listening figures in order to have advertisers want to advertise on their station and generate money. A way that commercial radio stations try to target, reach and maintain audiences is through  cash give-aways. This will encourage more people to listen as they want a chance to win the money
Read more

Intertextuality- Burn The Witch- 03/03

 Intertextuality in Burn the Witch Radiohead are well known for using intertextuality within their videos.  Trumpton used to create the Village to appear as a perfect English Village. Represents Middle England- white, middle class place. Trumpton was teaching children community values. The creator said that there was no trouble in Trumpton- very unrealistic. Shows a mythical small town with views often shared by the Right Wing party.  The Wickerman 1973- used to show the darker sides to society and reflects the us vs them mindset. During the film the villagers think that they need to make a sacrifice for their crops to grow but the policeman is trying to tell them that it is due to the weather but the villagers won't listen. This reflects the stubbornness of believes in society- politics.  Lord of the Flies - During the film the boys kill a boar with a spear and leave its head on a spear as a trophy. The name of the pub 'The Speared Boar' in the music vid. This reference m
Read more